Ted Kapusta

Call of Duty | Squad Up

The brief: Don’t show guns and make it global. The result: The biggest CoD launch in history, passing $1 billion in sales in 15 days.

agency: 72andSunny ecd: zach hilder partners: paul roberts, jeff lam

Jalen Ramsey's Squad is tough 😤 Wonder who's squad is next? #CODSquad... | TikTok

Don't pull a Pete 😬 #CODSquadUp AND check your internet connection be... | TikTok

Good voice 🗣️, Great aim 🎯 Sign us up for Kane's squad ASAP Watch ... | TikTok